What is interactive media? Universally speaking anything that establishes a two-way communication between your stakeholders, clients, employees and shareholders and your business through a digital medium. It could be anything from an entire product catalogue on your business card, a virtual tour of your premises or a promotional and infotainment CD. There are nearly endless possibilities to put your business into perspective.

Due to the nature of interactive media you can not only use text, photographs, audio or video but rather any combination thereof. Combined with the ability to easily reproduce and spread these digital assets you can effectively introduce your company and your products or services to new market segments.

Digital Business Cards

Business cards are essential for a successful company. But let's face it – paper business cards are not very exciting, are they? More or less they all look the same. In a competitive market place it is important to be remembered and to stand out rather than fit in. Maybe you should think about a more effective way to introduce your business to important customers: a digital business card.

While having the same format as a standard sized business card it is very similar to a CD and holds enough space for a visually attractive company profile, an animated product catalogue or just about anything you would like to hand out to potential clients. A digital business card is the perfect give-away to make a good impression on special clients.

Digital Product Catalogues

Digital Product Catalogues may be used to provide your clients with comprehensive information about your products or services while still being easily accessible and compact in size. The benefits for both your stakeholders and your business are obvious. With just a few clicks your clients can access the information they need without having to go through stacks of paper. You can use the whole range of video, audio, text and graphics to showcase your products and their unique selling propositions. A stylish, clean and user-friendly design will make it a pleasure to work with your digital product catalogue and communicate the company's ambition to be modern and state of the art at the same time.

The good news is, an interactive digital product catalogue is not necessarily expensive. Reproduction and shipping costs are just a small fraction of those associated with hardcopy catalogues. Furthermore digital product catalogues don't need to be produced in large quantities but rather on demand as there is no significant price difference.

Virtual Tours

Capturing the beauty of physical spaces with traditional photographs can be a challenge as looking at a photograph is nothing else but watching the world through a window. You may only see a small fraction of the big picture and not experience the world as it evolves around you. The lack of interactivity makes you feel like a bystander.

A virtual tour instead is a 360° view shot from a particular viewpoint. It places your stakeholders in the midst of an interactive scene where they can explore their environment in its entirety. Just like physically being there, they can turn left and right, move on to another room and decide which details to give more attention to. The fact that they may browse through your premises on their own makes them feel more involved and helps them gain more confidence into your openness, credibility and transparency.

If you wish to allow your clients to explore physical spaces, such as your latest property development, your conference facilities or your state-of-the-art production line, you can either invite them or use a virtual tour to show them around. Your clients will appreciate the alternative of a virtual tour as it is less time consuming than travelling and they can get a good impression of your facilities from the convenience of their office or home. And by the way, developing an entire virtual tour may be less expensive than buying a single air ticket.

Please contact us to find out how we could contribute to the success of your business.